Jay's Schedule of Estimated Fees
These select fee ranges are guidelines only.  Call me for a prompt price quote on your specific project.  Or click the red box at the top right corner of this page to submit your request.
Annual report......................................................... ..........$2,500 - $7,500
Audio/visual or multimedia script........................................$1,500 - $3,500
Booklet...........................................................................$2,000 – $3,500
Brochure..................................................................$500 - $750 per page
Case study.......................................................................$1,500 - $2,500
Catalog....................................................................$500 - $750 per page
Copy critique.......................................................................$350 - $1,500
Direct-mail package - mail order......................................$2,000 - $5,000 +
Direct-mail package, lead generation...............................$1,500 - $3,500 +
E-mail, short copy (teaser)...................................................$750 - $1,500
E-mail, long copy..............................................................$1,500 - $3,500
Feature story...............................................................$1 - $1.50 per word
Landing page, long copy....................................................$1,500 - $3,000
Landing page, short copy.....................................................$750 - $1,500
Lead generation e-mail.....................................................$1,000 to $2,500
Microsite..........................................................................$2,500 - $4,500
Newsletter................................................................$500 - $750 per page
Online ad......................................................................................$500 +
Postcard or double postcard.................................................$750 - $2,000
Press Release......................................................(1-2 pages) $250 - $750
Print ad...............................................................................$750 - $3,500
Radio commercial................................................................$750 - $1,500
Sales letter......................................................................$750 - $2,500 +
Self-mailer........................................................................$1,500 - $3,500
Telemarketing script.............................................................$500 - $2,500
TV commercial....................................................................$750 - $2,500
Website content audit.................................................................$1,000 +
Website home page.............................................................$750 - $1,500
Website, additional pages..........................................$500 - $750 per page
White paper......................................................................$2,000 - $5,000
Terms
Purchase order or letter of authorization required for all jobs. 
Copywriting fees are payable 50 percent in advance, balance upon delivery.  Copy critique fees are payable in full, in advance.

All revisions are FREE when assigned within 30 days of receipt of copy.
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Copywriter Jay Huling.  P.O. Box 14171 Jacksonville, FL  32238.  ©2010 by Jay Huling.  All rights reserved.
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